DVD Package Design!
“Good design should speak for itself - like a joke. If you have to explain why it works, then it probably doesn’t”. These pioneering words from artist Eric Skillman, package designer for the Criterion Collection. And leave it up to Criterion to devote a healthy bit of editorial on DVD package design by the phenomenal creations of said artist. And who else, really, to do the job, than the creative team responsible for these gems?
It’s also not the package alone; from DVD menus to the meticulous notes of their inside-the-case booklets, Criterion knows little stirs up a cinephile’s fervor like the excellent treatment of a beloved film. To those who thought a DVD menu was incapable of drawing up sentiments that would best be described in a foreign language (saudade, anyone?), feast on this icily perfect menu for FANNY AND ALEXANDER:
Luckily, though, Indiepix is not too far behind. I’m proud to introduce the designs of Matt Posorske, our in-house designer, whose work for the re-release of Estonian filmmaker Ilkka Jarvilaturi’s CITY UNPLUGGED is undoubtedly the work I’m most proud of yet.


